Glow In The Dark
The Jewish Brand Reimagined
Glow in the Dark is a global storytelling movement that uses film, television, gaming, and digital media to reshape how the world sees Jews. Comprised of leading figures from Hollywood, Broadway, and the gaming industry, we partner with top creators to embed authentic Jewish identity and shared Judeo-Christian values into mainstream media. The same way brands integrate into culture: subtly, strategically, and powerfully.
Through our nonprofit arm, we develop and fund bold, values-driven projects; through our studio, we bring them to life at scale. Together, we create culture that move hearts, shift perceptions, and make Jewish life visible, relatable, and enduring.
About Us
A Cultural Studio
Why It Matters
When the only stories told about Jewish people are headlines and stereotypes, misunderstanding grows. We change that. Through films, shows, social media and games, we share authentic stories that build empathy and connect us all.
Moving the Culture
When entertainment moves the needle
…by the time "Modern Family" concluded, that figure had skyrocketed to a solid majority of nearly 70%
Following Top Gun Maverick, the U.S. Navy experienced a 400% surge in online recruiting inquiries and the first film drove a 40% spike in Ray-Ban aviator sales, showing the power of story to change behavior.
Will & Grace brought openly gay characters into primetime, using humor and friendship to normalize LGBTQ+ lives and shift public opinion. In the era before "Will & Grace" premiered, public support for gay marriage stood at a mere 27%...
Gaming
Gaming
Glow in the Dark has entered a long-term partnership with major Roblox game developers beginning with our first original game.
Gaming offers us a powerful entry point into one of the largest and fastest-growing storytelling markets in the world, with direct access to a massive and highly engaged youth audience.
This move expands our cultural footprint and strengthens our ability to reach and influence the next generation through immersive, values-driven entertainment.
Venable LLP, one of the nation’s most respected entertainment law firms representing top studios, networks, and creative talent has chosen to represent us pro bono. That alone speaks volumes: industry leaders believe in our mission. Their deep expertise in entertainment, media, and intellectual property law ensures we navigate storytelling and production with unparalleled care and credibility.
Our Legal Partner
Advisory Board
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Michael Weisler
FOUNDER
Michael Weisler is an award-winning storyteller, producer, and creative director with a track record of shaping culture through media. He is the founder and Creative Director of Vienna Gold Productions, an internationally recognized creative studio known for its work across film, television, radio marketing, and branded content.Michael was co-founder and Festival Manager of La Mirada Film Festival, an international event showcasing the best in Spanish and Latin American cinema with curated selections by icons like Pedro Almodóvar and Wes Anderson and Guillermo del Toro.
Now, as the Founder of Glow in the Dark, Michael is uniting creatives, philanthropists, and changemakers across the U.S., Australia, Europe, and Israel to transform how Jews and Israel are seen on the global stage, leading a powerful rebranding of Jewish identity.
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Lee Broda
CEO - LB ENTERTAINMENT
Lee Broda is an award-winning producer and founder of LB Entertainment, which has produced and financed over 50 films since its launch in 2015.
Broda has collaborated with leading talentincluding Natalie Portman, Julianne Moore, Anthony Hopkins, Charlize Theron, Rosamund Pike, Oscar Isaac, Naomi Watts, Maggie Gyllenhaal, and Nicolas Cage.
Her projects have premiered at major festivals including Sundance, Venice, Toronto, Tribeca, and SXSW, and have earned widespread acclaim. Notable titles include A Private War (Golden Globe-nominated), Driveways (Spirit Award-nominated), May December, and The Card Counter (both Gotham-nominated).
Her work spans narrative features, documentaries, and television, with a focus on meaningful, story-driven content that resonates worldwide.
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Irit Ambar
VETERAN MEDIA EXECUTIVE & CREATIVE DIRECTOR
Irit Ambar is one of Israel’s leading figures in the media and television industry, with over five decades of experience leading large scale television projects and producing influential content.
Formerly the Vice President of Productions at Keshet 12, Israel’s leading commercial television network, and the founder and managing director of the Israeli Comedy Channel.
Throughout her distinguished career, she has produced and edited thousands of television programs across a wide range of genres: from entertainment and current affairs to drama and documentary films collaborating with many of the most prominent names in Israeli media.
Today, she serves as the CEO of an independent production company, developing and producing content for television and digital platforms, including entertainment and current affairs shows, documentaries, and multimedia installations for museums and cultural institutions across Israel.
Renowned for her creative vision, narrative sensitivity, and ability to blend cultural depth with broad audience appeal.
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Brian Lee
CO-FOUNDER AND PRODUCER AT
AF CREATIVE MEDIA
Brian Lee is a Tony Award–winning theatre producer whose work spans acclaimed productions on Broadway, in the West End, and around the world. He is co-founder of AF Creative Media, a production company renowned for its innovative and impactful theatrical works. With a career spanning Broadway and international stages,Brian has also co-produced Broadway hits including Company (Tony Award, Best Revival), Moulin Rouge! (Tony Award, Best Musical), Angels in America, Funny Girl, Cabaret at the Kit Kat Klub, The Who’s Tommy, Dead Outlaw.and Here There Are Blueberries, a Pulitzer Prize finalist and the highest-grossing production in New York Theatre Workshop history
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Kate Cohen
PRODUCER - MK ENTERTAINMENT
Kate Cohen is an award-winning producer, director, and entrepreneur with over two decades of experience leading high-profile film projects from development through distribution. Known for her ability to package, finance, and deliver commercially viable content with cultural impact, she has worked with some of Hollywood’s most acclaimed talent,including Natalie Portman, Johnny Depp, Ewan McGregor, and Spike Lee.As the Partner and Co-CEO/Founder of MK Entertainment, Kate has built a career around bold storytelling and creative excellence. Her current projects include Joseph Merrick, based on the life of The Elephant Man and directed by Rupert Sanders; Man’s Search for Meaning, a feature adaptation of Viktor Frankl’s bestselling memoir.
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Erez Rosenberg
EREZ ROSENBERG - LAWYER - PARTNER AT JACKOWAY AUSTEN
Erez J. Rosenberg is a Partner at Jackoway Austen Tyerman Wertheimer Mandelbaum Morris Bernstein Trattner & Klein, a premier entertainment law firm based in Los Angeles.
With a focus on transactional entertainment law, Rosenberg represents a diverse clientele in the film, television, and digital media sectors, including Seth MacFarlane, J.J. Abrams and Kate Hudson. His expertise encompasses negotiating and drafting complex agreements, including certificates of engagement, ensuring clear chains of title, and securing rights essential for production and distribution.
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Avi (Albert) Ambar
DIRECTOR & BROADCAST PIONEER
Avi Ambar’s pioneering career spanning five decades, is one of Israel's most prominent directors, credited with helping to shape the nation's modern television language. He has applied his innovative visual and narrative approaches to thousands of large-scale productions across diverse genres, from current affairs and sports to entertainment and drama.A distinguished director of audiovisual installations for museums and cultural institutions throughout Israel, and a recognized expert in virtual studio production. Among his landmark achievements is directing the inauguration of the Bahá’í Gardens in Haifa, broadcast live to over 70 countries worldwide.
As a consultant in the design and establishment of live-broadcast television studios and has mentored and trained dozens of young directors who went on to shape Israel’s broadcasting industry.
Currently, he is a partner in an independent production company, creating and producing content for television and digital platforms.
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Ben Grodski
FOUNDER, MANAGING DIRECTOR AT PACIFIC PRIVATE ASSET MANAGEMENT
Ben Grodski is a seasoned investment adviser with over 30 years’ experience across global financial markets. He has advised high net-worth individuals, family offices, and institutions, with a career spanning top-tier firms including JP Morgan and Morgan Stanley in New York, and ABN Amro and Prudential-Bache in Australia.
He holds an MBA from NYU Stern, a Graduate Diploma in Applied Finance & Investment and a BA from Monash University.
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Sarah Fenske Bahat
IMPACT & INNOVATION ADVISOR
Sara Fenske Bahat is a civic innovator and cultural leader.. With a BA in Political Science from the University of Wisconsin–Madison and an MSc in International Political Economy from the London School of Economics, she has excelled across public policy, finance, education, and the arts.She started her career at NYC’s Economic Development Corporation, helped secure $2.5 billion in private investment, and held leadership roles at Citigroup and the New York State Banking Department. Since 2007, she’s shaped civic life in California as Chair of the MBA in Design Strategy at California College of the Arts and as CEO of Yerba Buena Center for the Arts, launching the first guaranteed‑income program for artists. In 2022 she joined the Presidential Leadership Scholars and recently directed San Francisco’s mayoral transition
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Sara Fruman
FOUNDER & CEO SOUL EVOLUTION MEDIA
Sara Fruman is the founder of Soul Evolution Media, an unconventional Hollywood publicity and entertainment management company known for creating bold strategies that skyrocket her clients' success. She has helped amplify the voices of some of the most influential Jewish podcasters, thought leaders, and public figures. With a sharp knack for strategy and a pulse on what’s next, Sara crafts future-facing campaigns that result in high-level media placements, expanded opportunities, and lasting impact.
She also collaborates closely with clients to develop original projects across podcasts, television, and digital platforms, focusing not just on visibility but on legacy. Sara’s approach is deeply rooted in the present moment, guided by intuition, cultural awareness, and a refusal to follow outdated rules.
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Dayna Lee
CO-FOUNDER AND PRODUCER AT
AF CREATIVE MEDIADayna Lee is an acclaimed theater producer whose work spans award-winning productions across Broadway, the West End, and international stages. Her recent producing credits include Giant by Mark Rosenblatt, starring John Lithgow and directed by Nicholas Hytner, winning three Olivier Awards, including Best New Play.
Dayna also produced the landmark Fiddler on the Roof at Regent’s Park Open Air Theatre, which earned a record-breaking 13 Olivier nominations and won Best Musical Revival. Her credits include Here There Are Blueberries (a Pulitzer Prize finalist and NYTW’s highest-grossing play), Becoming Eve, The Laramie Project (Broadway revival), and forthcoming productions of Practical Magic, Mrs. Santa Claus, and Nowhere Boy.
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Tamar Mendelssohn
FASHION STYLIST + PHILANTHROPIST
Tamar Mendelssohn is a seasoned fashion stylist formally based in Houston, Texas, with over 20 years of experience in the fashion industry. Her passion for community-building and philanthropy has been a defining part of her life. Tamar served on the board of the Houston Zoo for 15 years, where she helped expand the young professionals group, FLOCK, from just a dozen members to over 200, creating lasting impact and engagement. She has chaired numerous events and galas throughout her career, bringing her creative vision and organizational leadership to each one. Deeply rooted in her Jewish identity, Tamar also founded a local Jewish support group in Houston to foster connection and communal care. She brings a dynamic blend of creativity, leadership, and a strong commitment to Jewish values to every initiative she supports.
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Glow in the Dark is built for the community, by the community. Every contribution, whether through our nonprofit or our studio, fuels the stories that reshape how the world sees us. With your backing, we can dream bigger, reach further, and scale faster.